Keeping a pool in good condition requires a lot of effort. That’s why so many people opt to hire a pool service. If you’re interested in starting your own pool maintenance company, there are several steps you’ll want to take.
Step One: Set Up Your Business
Before you can launch your business, you’ll have to officially register the company and obtain an EIN, or Employer Identification Number. When you do this, you’ll have to make a few decisions. You’ll have to decide how your business will be structured, and you’ll have to choose the name for your business.
If you’re the only person that will have control over your business, you’ll want to form a Sole Proprietorship. If you’re forming the business with another individual, a partnership might be best. For a larger business, you might want to form a Limited Liability Company or LLC. Learn more about your options and take the time to register your business.
Step Two: Develop A Business Plan
You can’t play things by ear when you’re forming a business. You’ll want to take the time to develop a comprehensive business plan. Your plan should include a description of your business and its structure as well as market research and financial documents.
If you don’t know how to put together a business plan, you may want to work with someone that has a degree in business. You’ll be relying on your business plan as you move forward with your pool company and work to get it off to the best possible start.
Step Three: Look Into Local Requirements
Depending on the area you’re in, your business might have to meet certain requirements. For example, you might need to obtain a license, and you’ll likely have to secure insurance for your business as well.
It’s best to learn about these requirements early on. In some areas, obtaining the licensing you need can take time. If you don’t prepare for this in advance, your business schedule could fall off track. Make sure you look into both state and local requirements.
Step Four: Focus On Marketing
There’s a lot of demand for pool companies, but your business won’t be able to attract any clients if people don’t know that you exist. That’s why you’ll want to develop a marketing plan so that you can get the word out about your business.
You’ll want to find a way to reach customers in your area that might require a pool service. You could try reaching people through direct mail, or you could try targeted advertising. While there are free advertising options, you’ll want to invest some money into advertising when your company is brand new. Once you have a few clients, you may be able to rely on word of mouth.
Starting your own pool company won’t necessarily be easy. However, a business like this can be hugely successful. If you’re willing to put the effort in, you’ll be able to build a company that you can be proud of.